Missguided ni kimwe mu bigo bifitwe na Frasers Group yo mu Bwongereza yamamaye ku bucuruzi bwo kuri internet cyane mu ruganda rw’imideli.

Frasers kuri uyu wa Mbere yatangaje ko yagurishije Missguided kuri Shein ariko baguze ibirango byayo n’imitungo mu by’ubwenge naho abakozi n’inyubako byagumye muri iki kigo.

Missguided ikora imyenda y’abagore bakiri bato ikayigurisha kuri internet, mu 20233 nibwo yari yaguzwe na Frasers kuri miliyoni £20, gusa ntabwo haramenyekana igiciro Shein yayiguze.